Etsy Tips
3 Back to School Campaigns: what they’re doing right and not so right…
Back to School is the Christmas of summer. If you’re a small or medium sized online retailer this is a campaign you want to seriously…
Author
Kwaku
107 articles
Feature Friday
Meet: The Royal Department Paris
The Royal Department Paris take pleasure in finding Limited Edition Luxury Jewels & Accessories designed by artisans from around the world. Many of their items…
Feature Friday
Meet Everbellem Kids
Sara of Everbellem Kids, over on Etsy, creates smocks, drool bandanas & suck pads for kids and other items for young ones. All of the…
Feature Friday
Debi Coules: A Romantic Art Catalog
It all started when Debi was a little girl with a pencil and some scraps of paper, the insert papers from silk stockings her grandmother…
Feature Friday
Stylish Leather Jackets by ‘James & Co’
James&Co is an online boutique for branded designer cruelty-free non-leather women’s vegan jackets and bags. Crafted from top quality faux leather fabrics with a focus on…
Feature Friday
The Wrap Life – a colorful and delightful catalog
The Wrap Life landed in our laps by complete surprise, we were reviewing new catalogs created on our brand new platform and we were awe…
Updates
A note from the CEO
Since February 2015 the Now In Store team sifted through mounds of customer feedback. We went through all the feature requests and suggestions you’ve submitted…
Shopify Tips
Predictive Marketing: an introduction
Amazon is arguably one of the most powerful sales machines in ecommerce today. Their predictive recommendation engine is one of the reasons it is. We’ve…
General
J.C. Penney finds that print catalogs drive more sales
After a 5 year hiatus, J.C. Penney, returns to catalogs. Their analysts found that print catalogs drive more internet sales. Essentially, shoppers like to purchase…